"Madras Cafe" released today in middle of good reviews and not with much expectations at box office. Film is released across 1050 screens out of which not many single screens due to niche urban content.
"Madras Cafe" released today in middle of good reviews and not with much expectations at box office. Film is released across 1050 screens out of which not many single screens due to niche urban content.
Film started slowly across the country though was better in north especially in Gurgaon and Delhi. Film is better in multiplexes with 30% occupancy and should grow well from evening onwards.
Film will depend on word of mouth and should score heavily in metros. Film is a mid budget affair and needs good weekend as film has one week to perform before another big budget multi - starrer "Satyagraha" will hit screens next Friday.
As per early trends, film should target 3.5-4 cr nett day one as that will give film good chance for decent weekend and it looks possible. Good content will be tested again after "Bhaag Milkha Bhaag".
